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Imagine every time someone drops a comment on your Instagram post, they get an instant, friendly DM from you — without you even touching your phone. That's Comment-to-DM Automation.
It's like having a superpower where every comment turns into a private conversation, automatically. No more missed opportunities. No more forgetting to reply. Just smooth, real-time engagement that feels personal, not robotic.
Whether it's a giveaway, a product inquiry, or a casual question, LinktoDM slides into your follower's DMs for you — starting conversations while you're busy running your brand (or, let's be real, binge-watching your favorite series).

How to Set Up Comment-to-DM in Simple Steps

  1. Hop onto the Dashboard and tap the  Post tab.
  2. Hit+ Post Automation
  3. Select Post/Reel:  You'll see three options:
    • Apply to All Posts and Reels:  The automation will trigger on any post or reel, automatically.
    • Apply to Next Post or Reel:  Schedule the automation for your next piece of content.
    • Apply to a Current Post or Reel: Pick an existing post or reel.
  4. Set Your Trigger:  Want to DM everyone? Or just folks who say "price" or "info"? Your choice.
  5. Write Your Reply:  Craft a manual message or let LinktoDM's AI whip up a human-sounding response.
  6. Pick Your DM Type:  Classic message? Fancy button with an image? Text buttons? Up to you.
  7. (Optional) Turn on   Ask to Follow  if you want only your followers getting that sweet DM.
  8. (Optional) Switch on   Backtrack  to catch folks who commented in the last 7 days.
  9. Click on   + Publish  Sit back and watch the magic happen.

Real-World Cases and Examples

  • Giveaway Madness: "Comment 'Done' to enter!" → Auto DM bonus entry steps and watch excitement build.
  • Flash Sales: "Comment 'SALE' for your code!" → DM them a time-limited discount and drive FOMO.
  • Product Teasers: "Want early access? Comment 'VIP'!" → DM secret launch info to your biggest fans.
  • Service Bookings: "Need help? Comment 'Consult'!" → DM your booking link and get those calls lined up.
  • Event Hype: "Coming to our event? Comment 'RSVP'!" → DM them venue details and save the date.
  • Freebies & Guides: "Want the checklist? Comment 'Guide'!" → DM them the PDF instantly.
  • Support Made Easy: "Got an issue? Comment 'Help'!" → DM a quick troubleshooting guide.
  • Newsletter Signups: "Stay updated! Comment 'Subscribe'!" → DM signup link.
  • Lead Magnets: "Grab the resource! Comment 'Download'!" → DM a freebie and collect leads.

Best Ways to Set Up

  • Mix up your replies. Random message variations = natural convo vibes.
  • Always drop a clear CTA: "Tap the link!", "Reply YES!", "Claim now!"
  • Keep it on-brand: Sound like you, not a bot. Emojis? Humor? Go for it.
  • Always preview/test with a dummy account first. Nobody likes broken automations.
  • If expecting loads of comments (think big promos), let AI Auto-Reply help you out without missing a beat.