Published May 13, 2025
How to Start Dropshipping on Instagram in 2025 (Step-by-Step for Beginners)
By Suraj Kiran
Instagram isn’t just for pretty pictures anymore — it’s where buyers hang out. If you're
serious about turning likes into income in 2025, Instagram dropshipping is a no-brainer. Let’s
break down exactly how to get started, grow fast, and automate most of the heavy lifting along
the way.
Step 1: Find a Dropshipping Niche That Actually Works
First things first — don’t sell random stuff.
The best dropshipping niches solve problems, make people feel good, or tap into trends.Bonus points if your product looks great on camera.
Hot niches in 2025:
The best dropshipping niches solve problems, make people feel good, or tap into trends.Bonus points if your product looks great on camera.
Hot niches in 2025:
- Pet wellness and aesthetic dog accessories
- Skincare tools with satisfying "transformation" content
- AI gadgets for productivity or lifestyle hacks
- Minimalist decor for small spaces and vanlife setups
Step 2: Create a Dropshipping Store (So You Can Actually Sell)
Before you start promoting on Instagram, you need a place to send your audience. That
means building your online storefront — even if you plan to sell only through DMs or
stories.
Here are your best options in 2025:
Here are your best options in 2025:
- Shopify – Great for branding and product scaling
- Wix – Easy-to-use builder with dropshipping integrations
- Facebook Marketplace – Free + high-traffic, great for low-cost testing
- Facebook Shops – A must if you want to use Instagram Checkout
- eBay – Still solid for trending or budget-friendly items
💡 Pro Tip: If you’re aiming to use Instagram’s native checkout features, you’ll need to
first connect your catalog via Facebook Shops. That unlocks a seamless shopping experience
directly inside Instagram.
Step 3: Choose a Product That Makes People Say “I Need This”
Once your niche and store are ready, find a product that stops people mid-scroll.
Where to look:
Look for items that are:
Where to look:
- TikTok's "Made Me Buy It" section
- Meta Ad Library (spy on viral products)
- Amazon's Movers & Shakers
- Instagram ads that keep showing up
Look for items that are:
- Visually appealing
- Priced for impulse buying
- Easy to explain in 10 seconds or less
Step 4: Find a Trustworthy Dropshipping Supplier
Shipping delays, poor quality, or bad support can kill your brand fast. So take your time
picking the right supplier.
Here's how to find solid suppliers:
Top picks in 2025: Zendrop, Spocket, CJ Dropshipping, and Blanka (for cosmetics and wellness).
Here's how to find solid suppliers:
- Instagram & Facebook groups – Many suppliers promote directly on social
- Directories – Use sites like Inventory Source
- Online platforms – Salehoo , Doba
- Marketplaces – AliExpress , IndiaMart
- Google search – Simple but underrated: "best dropshipping supplier for [niche]"
Top picks in 2025: Zendrop, Spocket, CJ Dropshipping, and Blanka (for cosmetics and wellness).
Step 5: Build a Professional Instagram Business Profile
Think of your IG profile as your store’s front window.
Here's your checklist:
Don’t forget to switch to a Business Account so you unlock analytics and run ads.
Here's your checklist:
- Handle: Clean, niche-relevant, no numbers
- Bio: Who it's for + clear CTA (like "shop below")
- Link: Connect to your store or Facebook Shop
- Highlights: Reviews, FAQs, Top Picks
- Profile Pic: Your logo or product shot
Don’t forget to switch to a Business Account so you unlock analytics and run ads.
Step 6: Post Content That Sells Without Feeling “Salesy”
Instagram Reels and Stories are your best friends.
What works in 2025:
End every reel with a CTA like:
“Comment ‘link’ and I’ll DM you the details 👀”
What works in 2025:
- UGC-style unboxings (looks like a customer showing it off)
- Quick how-tos or "watch till the end" transformation clips
- Story polls, swipe-ups, and mini product walkthroughs
- Before/after videos (especially for skincare and gadgets)
End every reel with a CTA like:
“Comment ‘link’ and I’ll DM you the details 👀”
Step 7: Automate Replies Using Comment-to-DM with LinktoDM
This is the part thatturns comments into customers— on autopilot.
Instead of manually replying to every comment, LinktoDM lets you set up Comment-to-DM Automation.When someone comments a trigger word (like “info” or “🔥”), they instantly get a DM from youwith a custom message, link, or discount.
Real example:
“🔥 This just dropped — comment ‘link’ and I’ll DM you the offer.”
User comments → they get a DM instantly → you get a lead while you sleep.
And the best part? You can create different responses, so every message feels human — not like a bot.
Instead of manually replying to every comment, LinktoDM lets you set up Comment-to-DM Automation.When someone comments a trigger word (like “info” or “🔥”), they instantly get a DM from youwith a custom message, link, or discount.
Real example:
“🔥 This just dropped — comment ‘link’ and I’ll DM you the offer.”
User comments → they get a DM instantly → you get a lead while you sleep.
And the best part? You can create different responses, so every message feels human — not like a bot.
Step 8: Track What’s Working and Double Down
Don’t post and pray. You need to know what’s actually driving results.
On Instagram:
On LinktoDM:
Once you know what’s working, rinse and repeat.
On Instagram:
- Use Insights to see which posts drive the most clicks
- Check story performance and link taps
- Know what times your audience is most active
On LinktoDM:
- See which reels triggered the most DMs
- Track open rates and click-throughs on your automated messages
Once you know what’s working, rinse and repeat.
Bonus Tip: Use “Ask to Follow” to Grow Your Audience While You Sell
Here’s a slick trick to grow your follower count while automating DMs.
With LinktoDM’s Ask to Follow feature, you can require users to follow you before getting the DM. It’s a soft ask — but super effective.
Sample prompt:
“Hey! Follow us first so I can send the discount link 🙂 — Instagram requires it.”
This keeps your follower count growing with every reel, story, or ad that goes out. More followers = more organic reach over time.
With LinktoDM’s Ask to Follow feature, you can require users to follow you before getting the DM. It’s a soft ask — but super effective.
Sample prompt:
“Hey! Follow us first so I can send the discount link 🙂 — Instagram requires it.”
This keeps your follower count growing with every reel, story, or ad that goes out. More followers = more organic reach over time.
Final Thoughts on Instagram Dropshipping in 2025
Instagram dropshipping in 2025 is all about working smarter.
You’ve got a platform that rewards interaction. You’ve got automation that feels human. And now, you’ve got a playbook.
With LinktoDM, you can:
You’ve got a platform that rewards interaction. You’ve got automation that feels human. And now, you’ve got a playbook.
With LinktoDM, you can:
- Turn every comment into a real conversation
- Grow your followers effortlessly
- Automate your sales funnel right inside Instagram